Varos is a platform that allows users to benchmark their marketing, conversions, retention, and revenue KPIs against competitors. It provides accurate, real-time performance data from thousands of eCommerce and SaaS companies.

Features:

• Benchmark KPIs on platforms like Facebook Ads, Google Ads, and TikTok Ads.
• Real-time performance data from thousands of companies.
• Personalized, presentation-ready reports.
• Determine if spikes and dips in metrics are universal or specific to your company.
• Useful for brands, startups, and agencies.

Pricing: Varos offers a free trial with full access and no credit card required.

Use Cases:

• Brands & Startups: Get a snapshot of your performance relative to others, learn about top performers, uncover opportunities for improvement, and forecast costs for new ad campaigns.
• Agencies: Set KPI targets based on real-time data, educate clients about market trends, reduce churn by demonstrating strong performance, and get more budget approved by showing spend comparisons.

Some of the fastest-growing brands and agencies, such as Disco, Shinesty, Bespoke Post, and Motion, trust Varos for their benchmarking needs.